Incu
Incu
Incu
Marketing Specialist
Year
February 2023 - March 2024
Incu
Interim Marketing Manager
April 2023 - October 2023
Incu is a leading Australian fashion and lifestyle retailer I called home. At Incu, I focused on cultivating a strong sense of community within and around the brand. I showcased key individuals and their stories, introduced events, and played a pivotal role in three successful store openings, including Incu QV, their largest store yet, A.P.C. Sydney, and Australia's first Ganni store.
As interim Marketing Manager, I executed various marketing activities, from activations, social media communications to KOL gifting and strategic partnerships. My journey revealed a passion for Event Management and Partnership Marketing, enhancing our marketing strategies with impactful events. I took pride in fostering, expanding and connecting the vibrant community at Incu.
Social Media Management
Content Strategy + Creation
Campaign Management
Store Openings + Activations
Partnership
Event Management
Email & SMS Marketing
Influencer + Affiliate Marketing
Public Relations
Reporting
Copywriting
360 Brand Launches